Handmade And Hands On: How Lush Is Reinvigorating The In-Store Experience

Day 1 – May 31, 2022

1:45 pm

- 2:30 pm


Melissa Wong

CEO & Co-Founder


Carmen Ip

Communications and Operations Manager

LUSH Cosmetics North America

Known for innovative products and a strong stance on animal testing and ethical campaigning, Lush is challenging modern assumptions about how retailers connect with community. After the bold move of deactivating global social media accounts Lush has innovated their approach to building and connecting with consumers. In this session, Carmen Ip, Communications and Operations Manager, with Lush chats with Zipline CEO Melissa Wong about their truly handmade and hands-on approach. Discover how Lush is changing the way customers can interact with the brand in-store and how individual shops are growing their community influence as proven by notable increases in business.

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