Increasingly over the last few years, digital surfaces have become the epicenter of product discovery and have transformed the shopping journey, moving people from ‘Going Shopping’ to ‘Always Shopping’. With billions of product options against millions of Retailers globally – how do Retailers ensure that they are meeting the right people at the right time? From hyper-personalized content, to influencer led discovery, to the personalization and digitization of the print flyer – retailers have the tools at their disposal today to take advantage of Discovery Commerce. In this discussion, attendees will hear the latest in discovery commerce trends from Meta before diving into a panel discussion on how retailers are applying this thinking to marketing approaches and driving ROI.
Meta
 
															Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology.
